Do You Remember These Retro Candy Brands?

June 4, 2020 · CLASSMATES FUN

Halloween is a favorite for many children and teens because for some, it’s the one time a year they get to splurge on candy. Others enjoy it year-round, to the dismay of their dentists. Either way, sweets are often associated with youth. Do you remember these candy brands when you were growing up? Some still exist today, but others are hard to find because they were created decades ago and have been discontinued since then. In honor of National Candy Month, here is a list of retro candy brands. What are some of your favorites?

Clove Gum®

Created in 1914.

Clove gum was first manufactured by the Thomas Adams Company and was literally flavored with cloves. Its popularity grew most likely because this strong-smelling sweet was used to cover the smell of alcohol during the Prohibition. It was reintroduced in 2019 but can be hard to find due to it not being available for so many years. When it hits stores, it sells out fast.

Goetze’s Caramel Creams®

Created in 1918.

Also called Bulls-Eyes®, these chewy caramels with a cream-filled center were first introduced by Melvin Goetze Sr. for Baltimore Chewing Gum, the company he created in 1895. The company’s name changed in 1950 to Goetze’s Caramel Creams. You can now find this candy in vanilla, chocolate, strawberry, caramel apple, caramel brownie, and licorice flavors. Goetze was a pioneer in the chewing gum business and is rumored to be the first person to produce it.

BB Bats®

Created in 1924.

This treat is a rectangle shaped piece of taffy on a stick and comes in several flavors, including strawberry, chocolate, banana, and vanilla. Although originally created by Fair Play Caramels in 1924, the brand was eventually bought by Gillian Candy company in 1990. Its shape is similar to a baseball bat, and the wrapper features pictures of baseball players. Although BB Bats are still being made, they’re hard to find in stores. But with some internet digging, you can find them online.

5th Avenue Candy Bar®

Created in 1936.

If you have a nut allergy, then this candy is definitely not for you, as it’s made of milk chocolate with crunchy peanut butter on the inside. The original bar, invented by “Candy Hall of Famer” William H. Luden (who also invented the cough drop,) had almonds, roasted peanuts, milk chocolate, and crushed molasses. It gets its name from the fashionable 5th Avenue street in New York City. Today, 5th Avenue is owned by the Hershey Company, and although it’s no longer advertised, it’s still available in smaller candy stores.

Candy House Candy Buttons®

Created in the 1930’s.

The Cumberland Valley Company introduced these tiny treats, pressed onto a strip of paper, sometime in the 1930’s. The original flavors are cherry (pink), lime (blue), and lemon (yellow.) Engineer and Inventor George Theofiel Dib is credited with creating the machine that attaches the button to the sheets of paper. NECCO purchased the company in 1980 and made 750 million candy buttons a year until it folded in 2018. Doscher’s Candies now own the rights to Candy Buttons and brought them back to market after NECCO went under.

Bazooka® Chewing Gum

Created in 1947.

The original Bazooka Bubble Gum was introduced in the United States shortly after World War II by the Topps Company, who sold it for one penny per piece. It was packaged with the patriotic colors of red, white, and blue. In addition to the original gum flavor, you can now also find it in “Strawberry Shake,” “Cherry Berry,” “Watermelon Whirl,” and “Grape Rage,” as well as sugar-free flavors.  In 1953, the company added Bazooka Joe comic strips to the gum, but they were taken off some years later. Because these comics are not easily available, there are many that are collector’s items.

Atomic Fireballs

Created in 1954.

Atomic Fireballs are made by the Ferrara Candy Company®, which is a merger of the Ferrara Pan Candy Company and Farley’s and Sathers Candy Company. The Ferrara family, who also created Lemonheads, Red Hots, and Original Boston Baked Beans, were bakers in Italy and emigrated to New York in 1900. Salvatore Ferrara opened a bakery in Little Italy and sold candy-coated almonds along with his other pastries. But when his candy sales were greater than his other goodies, he and his brothers-in-law built up their candy brand. Atomic Fireballs, created in the 1950’s when atomic bombs were on everyone’s mind, are a form of jawbreaker but are cinnamon-flavored and spicy hot. Interestingly, the treats have been adapted by NASA flight controllers in Mission Control as their “Console Candy of Choice.”


Created in 1966.

Its slogan “First it’s candy, then it’s a gum. Little round Razzles are so much fun,” is true to form, as this sweet changes into gum after you’ve chewed it. Raspberry was the first flavor, but you can now find them in orange, lemon, and grape. Also recently added are “tropical fruit” and a “sour” pack. Although first produced by Fleer along with their Dubble Bubble® brand, Tootsie Roll Industries now owns the name.

Bottle Caps®

Created in 1972.

Bottle Caps (advertised as “The Soda Pop Candy”) are made to look like (not surprisingly) soda bottle caps and are sold by Ferrara Candy Company® (formerly Nestle®) under their Willy Wonka Company® brand. They are powdery and sour but slightly sweet, with soda flavors like grape, cola, orange, root beer, and cherry. There was once a lemon-lime flavor but that’s been discontinued, and there was also at one point a Fizzy Bottle Cap version that fizzed when eaten. Bottle Caps are still around, but most of them are in big pouches instead of the original paper tubes, and they’re now smaller in size so they less resemble a soda bottle cap.

Push Pops

Created in 1986.

Push Pops, from the Topps Company, are essentially fruit-flavored lollipops, except instead of being on a stick, they’re in the form of a cylinder that retracts into a plastic tube that must be “pushed out” in order to eat it. The candy varieties include Original, spring-loaded Jumbo, Triple Power, Flip-N-Dip, push pop sliderz, and Push Pump Spray, and you can find  them in Strawberry, Watermelon, Blue Raspberry, and Berry Blast flavors. In 2020, the Push Pop Gummy Roll was added. The gummy roll comes in a tape-like dispenser so that you can pull out a strand and tear it, like you would tape. Although a different concept than the original Push Pop, it’s proved to be popular, as it won the 2020 Candy Industry Kid’s Choice award for Best Novelty candy.


What memories do these candies bring up for you? Feel free to comment below!



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