Morgan Rees:
CLASS OF 1971
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Miami Springs Senior High SchoolClass of 1971
Miami springs, FL
F.I.U.Class of 1979
Miami, FL
Morgan's Story
Marketing expert from start-ups to Fortune 500 companies involving Philips Electronics, Norelco, Marantz, Magnavox, Citrix Online, Netgear and Honeywell. Includes global responsibilities and full profit/loss accountability. Responsibilities involved global brand development, social media, channel, e-commerce and marketing campaigns involving broadcast, print, online/offline advertising, direct/email programs, public relations, executive level seminars and high visibility promotions. Built world class marketing programs involving SaaS, consumer electronics, computing, technology, ecommerce, retail, agency and B2C/B2B. Honors graduate of Florida International University and a published author involving numerous articles in trade magazines and new book, Marketing Action Plans.
BRANDING: Launched Philips brand in the U.S., creating consumer branding market awareness where none existed. Developed and implemented brand strategies for Citrix Online, Philips, Norelco, Marantz, Magnavox, ...Expand for more
Netgear, Honeywell, General Motors, Toyota, Swim'n Sport and Red Lobster.
LAUNCHED: Spearheaded global product launches involving GoToMyPC, GoToWebinar, GoToMeeting, GoToAssist, Wi-Fi, GPS, CD-R/RW, DVD, Plasma Flat TV, LCD Display, MP3, Cellular, USB and TiVo.
PARTNERSHIPS: AT&T, WorldCom, Sprint, Deutsche Telekom, British Telecom, French Telecom, Verizon, Peachtree, Commission Junction, McAfee, Dell, Gateway, Best Buy, Turner/Time-Warner, H/P, Creative Labs, PolyGram Records (Motown, Island, Mercury, A&M), NASCAR, Saks 5th Ave
TURNAROUNDS: Improved both the top- and bottom-lines, increased revenue 71% from $112M to $192M. Reversed $6.5 million annual loss to $60 million profit on sales of $192 million in 14 months.
Led efforts that doubled revenues of two Honeywell business units.
STARTUPS: Helped grow Philips Components from startup to $100+ million in revenue and grew a Honeywell start-up initiative to $100 million in revenue in 3 years. Array, raised $24-million from VCs.
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Yearbooks
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Reunions
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